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The Pabst Blue Ribbon Beer Neon Billboard

The Pabst Blue Ribbon Beer neon billboard located at the entrance of Chicago's South Water Street Freight Terminal circa 1943.

  Anyone riding the freight train through Chicago’s South Water Street Freight Terminal at night during the World War II years could expect to be welcomed to the city by a giant neon billboard advertising Pabst Blue Ribbon Beer and a clock showing the local time. Apparently this sign was originally a Chevy billboard that …

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